FOR IMMEDIATE RELEASE
Thomson’s PRN Announces Agreement to Present Customized HGTV Content on
PRN’s In-Store Network Programming
HGTV to Produce In-Store Programming To Help and Inspire Shoppers
SAN FRANCISCO, October 24, 2008 – Thomson’s Premier Retail Networks, Inc. (PRN), the world’s most experienced provider of digital media solutions at retail, and HGTV, America’s leader in home and lifestyle programming, today announced an agreement to present customized content produced by HGTV for display on PRN’s networks in retail stores nationwide.
HGTV, a top-rated Scripps Networks lifestyle brand that is currently available in more than 95 million households, will produce new original short-form content and clips from some of their most popular shows to be seen on several of PRN’s in-store programming platforms including PRN’s Checkout TV™ network and the Home Electronics Network. Launched in September 2008, the in-store content features HGTV personalities including Kim Myles of “Myles of Style,” Carter Oosterhouse of “Carter Can” and Vern Yip of “Deserving Design.”
“PRN has been partnering with Scripps Networks since 2003 and we are very pleased to expand our alliance to now include HGTV content in our network programming,” said Richard Fisher, PRN president. “HGTV’s focus on home style and home improvement content is especially relevant to shoppers in stores that feature these types of products.”
PRN operates both the world’s largest Checkout TV™ network and the largest Home Electronics Network. PRN’s Checkout TV™ network presents engaging programming on more than 19,000 screens, entertaining and informing shoppers while they wait in line at supermarket and retail locations. PRN’s Home Electronics Network helps retailers and advertisers merchandise their HDTV’s and advanced technology products right at the point-of-sale, and is seen in more than 5600 stores on over 165,000 screens.
PRN currently has more than 100 active content partnerships with many top television networks and publishers, covering a wide range of programming content.
“The HGTV brand of programming is very familiar to many of today’s shoppers and we are excited to partner with PRN to help inspire shoppers with ideas while they’re shopping for products in retail locations nationwide,” said Lori Asbury, senior vice president, marketing, creative and brand strategy, HGTV.
PRN enables retailers and manufacturers to reach consumers in over 6,500 leading retail stores worldwide. PRN works with retailers, content partners and advertisers to create in-store programming that engages, informs and motivates consumers where they shop. PRN’s programming alliances include major television networks and other media properties, as well as movie studios, record labels and magazine and newspaper publishers. PRN’s retailer customers include Acme Markets, Albertsons, Best Buy, Carrefour, Circuit City, Costco, Jewel-Osco, Pathmark, Sam's Club, Shaw’s, ShopRite, Star Market, and Walmart Stores.
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About HGTV
HGTV, America's leader in home and lifestyle programming, is distributed to more than 95 million U.S. households
and is one of cable's top-rated networks. HGTV's website, HGTV.com, is the nation's leading online
home-and-garden destination which attracts an average of 5 million unique visitors per month. Headquartered in
Knoxville, Tenn., with offices in Atlanta, Chicago, Dallas, Detroit, Los Angeles, Nashville, New York and San
Francisco, HGTV is wholly owned by Scripps Networks, which also operates Food Network, DIY Network, Fine Living
Network and Great American Country.
About Thomson: a leader in video solutions
Thomson (Euronext Paris: 18453; NYSE: TMS) is a leading provider of solutions for the creation, management,
delivery and access of video, for the Communication, Media & Entertainment (CME) industries. Our clients are
studios, broadcasters, content distributors (telco, satellite and cable operators) and an increasing range of
professional users of video. We deliver superior value to our customers through a combination of industry leading
technologies and services, enabling us to offer differentiated and innovative solutions based on a broad portfolio of
Intellectual Property. For more information: http://www.thomson.net
PRESS RELATIONS |
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Jodie Chase (Chase, Ink. for PRN) |
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Season Skuro – Thomson (U.S.) |
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James Johnson |
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James.johnson@thomson.net |
Laurent Sfaxi |
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