Jan 16, 2015 | Case Studies - Health & Wellness Network
Background A Nielsen Company study was conducted with shoppers who had recently visited the pharmacies of stores where the higi Network, a connected health kiosk network in over 7,000 retail pharmacy locations, is installed. THE GOAL to better understand the shopping...
Jan 16, 2015 | Case Studies - Health & Wellness Network
Campaign Objective Influence in-store cross departmental visitation and sales of advertised products. Media and Creative Strategy Media Strategy PRN created two custom unbranded campaigns across the attract and interactive privacy screens – one for breakfast products...
