Feb 14, 2019 | Case Studies - 4KTV Network
Campaign Objective An electronics brand drives consideration and purchase of its computers at Costco among the affluent Costco member base. Results The campaign delivered double-digit increases in likelihood to purchase the promoted brand in the next 30 days and next...
Feb 14, 2019 | Case Studies - 4KTV Network
Campaign Objective A major TV brand influences purchase of its Smart TVs at Costco among the affluent Costco member base. Results The campaign delivered triple and double digit increases in likelihood to purchase the promoted smart TVs in the next 30 days and next 6...
