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Zenpase gets Emotional; Lyft Teams with StackAdapt; and AIPIA Packaging Network (Again) – 26/04/2025

April 26, 2025

This Week in Retail Media logo

Join Chris Riegel at P2PI’s Retail Media Summit (May 6-8th) in Rosemount, Illinois https://events.p2pi.com/retailmediasummit2025

Chris Riegel also delivers a keynote as part of Retail MediaX in London on May 13th

https://retailx.events/retailmediax/

Story One:

LG brings ‘emotionally aware’ targeted advertising to CTV via Zenapse

https://www.streamtvinsider.com/advertising/lg-brings-emotionally-aware-targeted-advertising-ctv-zenapse

Story Two:

Lyft Media teams with StackAdapt for programmatic in-app advertising

https://www.marketingdive.com/news/lyft-media-stackadapt-programmatic-in-app-advertising/745437/

Story Three:

AIPIA launches Interactive Brand Packaging Network to transform packaging into dynamic media channel

https://marcommnews.com/aipia-launches-interactive-brand-packaging-network-to-transform-packaging-into-dynamic-media-channel/

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